Punjab Central Business District Development Authority (PCBDDA) commonly known as Central Business District Punjab (CBD Punjab), has introduced Blue Road concept in Lahore. The concept aims to modernise the city’s infrastructure and improve the quality of life for its residents. Lahore has become the first city in Pakistan and Asia, to adopt this innovative technology. Blue Roads are designed to offer a sustainable alternative to traditional asphalt roads, incorporating heat observation and energy-conserving features to reduce pollution and promote a healthier environment. These innovative roads utilise a specialised coating that reflects sunlight, reducing the amount of heat absorbed by the road surface. In addition, the reflective coating improves visibility for drivers at night, improving road safety. Punjab CBD CEO Imran Amin said, “We are excited to introduce the Blue Road concept in Pakistan, which has already been implemented successfully in several European and Middle Eastern countries like Netherlands, France and Qatar. This project will not only bring environmental benefits, such as heat observation, energy conservation and reduced pollution but also contribute to our vision of creating a modern, sustainable, and inclusive society in Punjab.” He underscored that the CBD Punjab is committed to delivering projects that enhance the standard of living for its residents. The introduction of the Blue Road concept is just one of many initiatives that the authority is undertaking to modernide the city’s infrastructure and improve the quality of life for its citizens. Published in The Express Tribune, May 2nd, 2023.
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